Mona Scott-Younger on Her Prime Video Sequence ‘All people Loves Natti’
Supervisor, producer, entrepreneur, and revealed creator Mona Scott-Younger has been a drive inside Black leisure for over twenty years. Because the CEO and founding father of Monami Leisure and Monami Productions, she’s been delivering content material that we will’t appear to get sufficient of.
At all times making her stamp in Hollywood, Scott-Younger has numerous tasks within the works and is increasing her firm into scripted content material and crossing the waters into the worldwide market.
Her latest undertaking is an authentic sequence All people Loves Natti, a six-episode docuseries that follows Dominican celebrity Natti Natasha, premiering on Prime Video November 19, 2021.
Though Natti Natasha has gathered billions of views on YouTube, the truth sequence marks the primary time she’s shared intimate particulars of her private life, together with her relationship together with her supervisor, Raphy Pina. It presents an inside have a look at how the self-made star arrived on the middle of in the present day’s Latin music scene, that includes mates and collaborators who’ve shared in her journey. Alongside together with her street to success and day-to-day life in Miami together with her household, Natti additionally shares her private struggles, together with fertility points and the trials and obstacles of life as a Dominican immigrant.
BGN had the chance to talk with Mona Scott-Younger by way of Zoom about this thrilling new sequence, in addition to the Love & Hip Hop franchise (which has seen over 400 episodes over 28 seasons produced in New York, Atlanta, Miami and Los Angeles) — and the way she feels in regards to the fixed criticism it receives on the way in which Black girls are portrayed. She additionally shares recommendation for Black girls within the leisure subject.
You’ve acknowledged prior to now that you just present platforms that individuals can leverage nonetheless they see match. Most notably, we’ve seen that occur with Cardi B. What was it about Natti Natasha and her life that was necessary to deliver to viewers?
I believe a giant a part of it was me increasing into a totally totally different market. You recognize, I all the time take pleasure in having put our lovely brown pores and skin on the display, giving our tales life, and giving a chance to have extra Black and Brown faces on the display. I even have a deep appreciation for the Latin tradition. So, for me to have the ability to transfer into that area on tv was thrilling and a wholly totally different viewers; a wholly totally different style of demographic. On high of that, to have the ability to faucet into a celeb of Natti’s stature — her life, and her opening up for the cameras to share issues she’s by no means shared earlier than. You all the time wish to have the chance to current unique content material. These have been the entire causes, like lightning in a bottle.
The juggernaut that’s Love & Hip Hop has been so profitable, however it has not been with out its share of controversy. During the last decade, the LHH franchise and also you personally have obtained a lot criticism and backlash over how Black girls are represented. How does this make you’re feeling, and what do you say about that?
What I say to that’s that there’s a broad vary of girls who’re represented within the franchise, on tv generally, and throughout the multitude of reveals. I believe the success of LHH is the magnifying glass that’s been placed on it. It was all the time supposed to be a couple of particular group of individuals residing a particular life and navigating a particular world. It may not be the way in which you and I stay our lives however it’s what it’s. That is the tradition they stay in, and these are the lives they’re residing. I’ve all the time been very pleased with the power to present these tales voice and to present them alternatives, identical to I’m now with doing this new present with a totally totally different style, a special viewers, a special tradition. It gained’t be the final tradition that I faucet into. So, after I hear the criticism, for me it’s about offering a platform and alternative for various experiences and tales to be informed. I really like the broad scope, the gamut, the breadth, of the tales that we inform at Monami.
What’s your recommendation, in an age the place social media and sole-entrepreneurship are so prevalent, for Black girls who wish to be concerned in media and leisure?
I believe it’s simply profiting from alternatives like social media, as you stated. Social media provides you direct entry to fan bases and demos. Work out what your voice is and the message you wish to transmit, after which work on honing that. We actually have entry in a means that by no means existed earlier than. Actually hone your expertise, discover your voice, and decide what differentiates you from all the opposite voices which might be on the market. Construct on that and construct your viewers.